To Help Businesses, Displaysense Has Launched A New Campaign, Sourced New Products And Developed A New Customer Retention Guide

With consumer confidence slowly recovering, Displaysense feels companies must start to target their existing customer audience in an effort to prevent them from defecting to rival brands.

Displaysense

Displaysense, a shop fittings and display cabinet supplier in Hertfordshire, has been busy trying to source new and professional display products that will help retailers create a unique in-store presence to not only encourage new customers, but also entice back existing customers.

With the new products in place, Displaysense has created a campaign titled “Driving Business Forward” and kick-started it with a useful top ten list of customer retention tactics. Displaysense plans to send out the guide with customer orders. Existing customers will also be directed to the website via e-mail to download the guide. Businesses will be encouraged to promote the guide on their website for every manager, store owner and company employee to see.

It is hoped that the mix of product range and customer retention knowledge at Displaysense will aid online and offline retailers alike and boost the economy on its road to recovery.

Steve Whittle, spokesperson for Displaysense, commented: “Customer retention management is very important for any size business, especially during testing times like these. We have seen a rise in the number of enquiries surrounding tools for obtaining customer feedback and attracting customer attention, such as our ballot box range and business card holders.”

After discussing the success of their product range, Steve highlighted the importance of their new customer retention guide, stating: “In an industry such as ours, we fully understand the importance of encouraging customers to return to us and with our mix of products and online retention guide. We hope that other businesses will put extra emphasis on their own strategies.”

Not only is the company highlighting the importance of good customer retention strategies with their guide, but they have also recently sent out an e-mail to their existing customers which gave business generating ideas if they used the company’s suggestion boxes and other related products for acquisition and retention purposes.

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of more than 5,000 displays for retail, exhibitions, office and home. The range is now hugely diverse including literature displays, display cabinets, mannequins, office displays, exhibition stands, catering supplies and even items for the home.

Displaysense works with a large range of clients including, retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities and even home consumers.

Via EPR Network
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A Third of Workers would use Redundancy to Start a Business

Britain could be about to see a boom in new business start-ups as redundancy rates grow, according to uSwitchforBusiness.com, the dedicated SME comparison and switching service. New research shows that almost a third (31%) of workers would start their own business if made redundant in the near future. But this number could grow even higher, as over three quarters of people (77%) like the idea of using redundancy as an opportunity to start-up on their own.

uswitchforbusiness

The research shows that most people would use redundancy to change their life. Apart from going into business, two in ten (21%) would change or train for a new career, while one in ten (10%) would relocate abroad. Less than a quarter (24%) would try to keep the status quo by looking for like-for-like employment.

However, of all the options open to those facing redundancy, setting up a business is the most popular. And for many it would mean realising a lifelong ambition. Only one in ten people (13%) have never harboured entrepreneurial dreams. Two thirds of Brits (61%) have dreamt of running their own business, but have never acted upon it. Most gave up on the idea because they couldn’t afford to give up their regular salary (40%). Only a quarter (25%) were not confident that they could make it work[4].

The main attraction for would-be business owners is the idea of doing something they love and earning money from it – this appeals to almost half (46%) of people, while almost a quarter (21%) like the idea of the challenge. An independent-minded one in ten (13%) would relish the freedom of not having to answer to a boss.

Over a quarter (26%) would base their business on a hobby or activity that they really enjoy, such as gardening, decorating or designing, while 28% would be prepared to try something completely different to exploit a gap or opportunity in the market. 22% would simply take their current job, but do it for themselves rather than for an employer.

Enterprising Brits also appear to be ready to put their money where their mouth is – 67% would be prepared to invest part or all of their redundancy into a new business, with two in ten (20%) prepared to invest it all. And getting a redundancy payout could be the launch pad many budding entrepreneurs need – 14% of those who have dreamt of starting a business were prevented from going ahead because of lack of finance.

But while there is an air of optimism about redundancy and what it could lead to, people are still realistic about what it takes to run a business. They are fully aware of the potential downside, with 38% most concerned about lack of security in the current economic environment and 30% turned-off by the prospect of the red tape, regulation and bureaucracy. Only a third (36%) think they could do a better job of running a company than their boss.

Jake Ridge, small business expert at uSwitchforBusiness.com, says: “Being made redundant can act as a catalyst, pushing people to make life changes they may have previously only dreamed about, whether starting a new business or a new life abroad. In these instances it can have a positive impact on people’s lives, lifting barriers that have prevented them from fulfilling long-held dreams.

“61% of us have dreamt of starting a business but haven’t done so, mainly because of the fear of giving up a regular salary and because of lack of finance. As well as impetus, redundancy can provide the cash needed to finance a start-up and 67% of people would be prepared to invest some or all of this into their dream business.

“With this level of commitment, it is vital that people go into business with their eyes wide open. Getting the right advice and support is key, which is why we are offering a dedicated SME service. This provides free information and advice as well as practical tools to keep running costs low. Getting the right help upfront could make the difference between flourishing or failing – it could help keep many more dream businesses on track.”

Via EPR Network
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Nuviderm Does It Work…?

Nuviderm works and it works so well that it was just recognized for the second consecutive year as one of the best in the field of tattoo removal by the U.S. Local Business Association (USLBA). The USLBA “Best of Local Business” Award Program recognizes outstanding local businesses throughout the country. Each year, the USLBA identifies companies that they believe have achieved exceptional success in their business category. These are companies that enhance the positive image of small business through service to their customers and community.

Nuviderm.com is an easy to use in home tattoo removal product that offers an effective, affordable alternative to laser tattoo removal. During the current recession it has proved to be a highly satisfactory substitute for people who would otherwise have relied on the more expensive Laser method for tattoo removal. At a time when many people are losing their job it is important to make a good first impression when interviewing for that new position. Nuviderm is proud to be able to offer an inexpensive tattoo removal technique for job hunters on a tight budget.

Various sources of information were gathered and analyzed to choose the winners in each category. The USLBA Awards Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the USLBA and data provided by third parties.

About U.S. Local Business Association (USLBA)
U.S. Local Business Association (USLBA) is a Washington D.C. based organization funded by local businesses operating in towns, large and small, across America. The purpose of USLBA is to promote local business through public relations, marketing and advertising.

The USLBA was established to recognize the best of local businesses in their community. Our organization works exclusively with local business owners, trade groups, professional associations, chambers of commerce and other business advertising and marketing groups. Our mission is to be an advocate for small and medium size businesses and business entrepreneurs across America.

SOURCE: AftaTat Net

Nuviderm is an easy to use home tattoo removal product that offers an effective and affordable substitute to laser tattoo removal. Twice recognized as one of the best companies in its field, Nuviderm continues to provide unsurpassed customer satisfaction.

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